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How important is social media for you?

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I have a true love/hate relationship with social media. Part of me loathes it because I find that social media tends to create conformity in art, rather than celebrating diversity and individual artistic vision. I also don’t like the idea that if I’m not constantly online consuming content I’m missing out on something. But on the other hand I find social media incredibly valuable for making all kinds of connections, whether they’re personal or business. In fact, a lot of my income stems from social media, either directly or indirectly. For example, fans of my Facebook page will sign up for workshops or purchase prints. I’m also increasingly using YouTube to generate passive income in the form of ad revenue and tutorial sales from my website, as well as create a rich photography community.

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